Navigating the rugged terrain of entrepreneurship, we get the lowdown on True Wild's expansion from a side project to a buzzing industry contender. Zachary recounts the tactical shifts from online sales to breaking into physical retail, providing a candid look at the resilience needed to turn rejections into rewarding shelf space victories. With tales of persistence and strategic relationship building, this episode is a masterclass for anyone looking to place their products into the hands of eager consumers across storefronts. This podcast is brought to by Manufactured (MFD). Manufactured is the end to end inventory solution for brands. We can help with inventory financing, and sourcing and manufacturing consumer products. If you’re interested in learning more, check out https://manufactured.com/